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Appzo Tools
Metadata Editor

Image Metadata Editor

Open any JPG, PNG, WEBP, or TIFF and see exactly what metadata it carries. Edit the title, keywords, copyright, creator, GPS coordinates, dates, and more, then write your changes straight back into the file with ExifTool.

Processed on our server. This tool uses ExifTool, which has no browser equivalent, so your image is sent to our server, processed in a private temporary location, and deleted after your session. It is never stored permanently or shared.

Overview

Unlike the rest of the Appzo toolkit, the metadata editor reads and writes tags with ExifTool on the server, so it handles the full EXIF, IPTC, and XMP standards. Your image is processed in a private temporary location and removed after the session — it is never stored permanently or shared.

What this tool does

The metadata editor reads the tags embedded in your image with ExifTool, lays them out in a form grouped by purpose — SEO, keywords, creator, copyright, GPS, dates, and more — and writes your edits back into the file. Keywords and subjects are saved as proper tag lists, GPS and rating values are stored as numbers, and the file is re-read after every save so you always see what actually landed on disk.

Problems it solves

  • A photo is missing the title, keywords, or copyright a CMS or stock site requires.
  • EXIF GPS coordinates are wrong or need to be removed.
  • You need to set the creator, credit, and rights on a batch of exported images.
  • You want to inspect every hidden tag a camera or editor left behind.

Key benefits

  • View every EXIF, IPTC, and XMP tag in one place
  • Edit titles, keywords, copyright, GPS, dates, and ratings
  • Powered by ExifTool for accurate, standards-compliant writes
  • Works with JPG, PNG, WEBP, and TIFF

Who it's for

Photographers tagging and crediting their workSEO and content teams adding descriptive metadataArchivists and librarians standardizing image recordsAnyone auditing or cleaning EXIF data before publishing

How to use it

  1. 1

    Upload your image

    Drag and drop a JPG, PNG, WEBP, or TIFF, or click to browse. ExifTool reads the file and fills the form with whatever metadata it already contains.

  2. 2

    Review the existing tags

    The 'All metadata' panel lists every tag found in the file. Use it to confirm what's there before you change anything.

  3. 3

    Edit the fields

    Update any field — title, keywords, copyright, GPS, dates, rating, comments. Keywords and subjects take comma-separated values; ratings use 1 to 5 stars.

  4. 4

    Save and download

    Click Save Metadata to write your changes with ExifTool, then download the updated image. The form reloads from the saved file so you can verify the result.

Example input and output

Example input

A JPG exported from a camera with GPS data but no title, keywords, or copyright.

Example output

The same JPG with a title, ten keywords, a copyright notice, and a 5-star rating embedded.

ExifTool wrote the new IPTC and XMP fields without touching the original pixels, so the photo is unchanged but now carries the metadata a stock library or CMS expects.

EXIF, IPTC and XMP

Three panels showing what each metadata standard stores: EXIF holds camera model, GPS coordinates and capture time; IPTC holds photographer credit, copyright and captions; XMP holds the editing software and its edit history.
One JPG can carry all three at once. Removing one standard does not remove the others.

Metadata fields worth checking

The tags that matter most in practice — either because they identify you, or because a platform reads them.

Common image metadata fields, the standard each belongs to, and why it matters
FieldStandardWhy it matters
GPSLatitude / GPSLongitudeEXIFPinpoints where the photo was taken — strip before publishing anything shot at home
DateTimeOriginalEXIFExact capture time, down to the second
Make / ModelEXIFIdentifies the camera or phone that took it
OrientationEXIFWhy a photo can look upright in one app and sideways in another
Artist / By-lineEXIF / IPTCPhotographer credit
CopyrightEXIF / IPTCRights statement that travels with the file
Caption / DescriptionIPTCRead by CMSs and picture desks as the image caption
KeywordsIPTCUsed by asset managers and stock libraries for search
CreatorToolXMPNames the software that last saved the file

Social platforms strip most metadata on upload, but plenty of forums, CMSs and file-sharing services do not. Assume it survives unless you know otherwise.

Common use cases

Tag images for SEO

Add descriptive titles, captions, and keywords so images are easier to find and rank in image search.

Set copyright and credit

Stamp your name, copyright notice, and usage rights across photos before you publish or license them.

Fix or remove GPS data

Correct an inaccurate location or clear coordinates you don't want to share when posting publicly.

Tips & best practices

  • Dates use EXIF formatting

    Enter dates as YYYY:MM:DD HH:MM:SS — for example, 2026:06:21 10:00:00.

  • Keywords are comma-separated

    Type keywords separated by commas; each one is saved as its own tag in the file.

Metadata Editor — frequently asked questions

EXIF, IPTC, and XMP — all three, since the editor runs ExifTool rather than a limited browser library. That covers camera fields like make, model, capture time, and GPS coordinates; publishing fields like creator, copyright, caption, and keywords; and the XMP fields written by editing software. One file can carry all three at once.

JPG, JPEG, PNG, WEBP, and TIFF, up to 20 MB per file. The format list is wider here than on the other tools because ExifTool reads metadata containers directly rather than decoding the image, so it does not depend on what a browser canvas can render.

No. Metadata is stored in a separate part of the file from the image data, so writing tags leaves every pixel untouched. The image is not decoded or re-encoded at any point — unlike the convert, compress, and resize tools, which necessarily re-encode and therefore drop metadata as a side effect.

This is the one tool that does upload. Your image is sent over HTTPS, written to a private temporary location for exactly as long as ExifTool needs to read and write the tags, then deleted when your session ends. It is never stored permanently and never shared. Every other image tool here transmits nothing at all.

No. Only the fields you actually fill in are written; blank fields are skipped rather than written as empty, so tags you did not touch are left exactly as they were. That means you can correct one field — a wrong date, a missing copyright line — without disturbing the rest of the record.

Sources and further reading

The claims on this page about formats, browser behaviour, and performance come from these primary sources rather than from us.

  • ExifToolPhil Harvey

    The metadata library our metadata editor runs server-side, and why that tool is the one exception to in-browser processing.

  • Exif standard (CIPA DC-008)CIPA

    The camera-industry standard that defines EXIF tags, including GPS fields.

  • IPTC Photo Metadata StandardIPTC

    The descriptive and rights metadata standard used across publishing.

  • Google Images best practicesGoogle Search Central

    What Google asks for from images it indexes, including alt text and filenames.

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Last reviewed and updated . Written and maintained by the Appzo Tools team.